Wednesday, October 5, 2011

recorded "Tweet" service Twitter Twitter could do before - but now, the social network he wants to return

Protection increasingly Twitter

business strategy to take control of the implementation of the third starts to look a little shaky osphère when it comes to trademark registration 3699994 is the latest example .


Twitter was apparently a little late to apply the different brands obvious - the word "tweet" to be one. The company originally filed Twittad to "tweet" as part of their motto "we will comply with your tweets announced" in July 2008, but Twitter has moved to sue the company and try to have your trademark registration canceled .

"record of the accused unfairly exploits the association issued by" Tweet "the consuming public in the market and threatens to block Twitter Twitter your file and legitimate uses its own brand," said the legal presentation .

The presentation will explain, more interesting, before Twitter, "the" tweets "of the brand was not generally known to the consuming public beyond its meaning in the dictionary in relation to the singing birds and had no connection with the social networking Web and communication services. "

photo
on Flickr. Some rights reserved

TechCrunch says that the founder of Twitter seems to be James Eliason Twitter maneuver to acquire the brand. With an ongoing trial, which does not seem very likely.
Twitter is the owner of "retweet" and "CoTweet" among others. What makes this fight is not about terminology, but to assert its control over user interaction that ultimately leads to income. Twitter is to use a lawsuit to pursue aggressively a registered if used for anything other than an advertising company?

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